Get found and read by your target audience
The internet is now the go-to resource for almost everyone who needs to find information or solve a problem.
So, every business – and every communications professional – need to be able to produce online content that fits the needs of people reading on computers, laptops and smartphones.
On this practical course, participants will learn how people read screens differently to the way they consume paper-based media.
They’ll develop writing techniques that suit these low-attention, quick-clicking media. And they’ll practise producing content in all the key formats.
Participants will practise writing different types of online content and receive feedback during the course.
This course can be adapted to the specific needs of your team so they can focus on their real projects and challenges. A reasonable design fee will be added to the cost of the course if you choose this option.