Business Writing Fundamentals

Communicate ideas and information clearly

 

1 day

People who can write clear communications that get their message across effectively are highly valued by their clients and senior colleagues. 

 

On this practical fast-paced course, participants will learn the key principles of business writing – getting to the point quickly, using logical structures and laying out text so it’s easy to read. 

 

They’ll also brush up their grammar, punctuation and proofreading skills so they can produce writing to a high standard.  

Participants will be able to:

 

  • tailor their writing so it meets the different needs of clients, managers and colleagues 
  • write professionally without drifting into overly-formal language or corporate speak 
  • produce work efficiently with fewer time-consuming reviews and re-drafts 

Working out what to write 

  • Considering their purpose 
  • Assessing the needs of different readers 
  • Honing their message, including giving instructions and asking questions 
  • Structuring long pieces of writing clearly so they’re easy to follow 

Writing clearly using plain English 

  • Using active verbs, not passive verbs 
  • Using technical terms appropriately and avoiding jargon and corporate speak  
  • Choosing simple every day words and eliminating unnecessary words 
  • Laying out text so it’s easy to read 

Writing correctly

  • Grammar: key principles, including sentence structures that work best in business writing 
  • Punctuation: what matters and how to get it right 
  • Proofreading: why it’s difficult to proofread their own work and what to do about it 

Writing the most popular forms of business communications 

  • Emails that get to the point  
  • PowerPoint slides that work in presentations or as stand-alone reading material 
  • Project updates that are well-structured and informative 

Tailored version

This course can be adapted to the specific needs of your team so they can focus on their real projects and challenges. A reasonable design fee will be added to the cost of the course if you choose this option.

Find out more

If you’d like to have a chat about Business Writing Fundamentals for your team, please send me a message.